Monday 17 December 2012

Media In Industry - Calum Skorka

  • Publishing (novels, books, comic books etc.) - The publishing industry is one of the oldest forms of the media especially books, leading all the way back to the 1400 hundreds. is one of the most common forms of media industry and still a major one used today, most common are books and serials like comics and graphic novels.
  • Magazines - this media is easily accessible and used everyday life, can range from lifestyle magazines to fashion and even tv and film to cater to an audience who is intertested in that subject and wishes to learn or read more about them to get further information on said subject. 
  • Newspapers - used and published everyday, used to convey the news out to a mass audience examples like the sun and the independant. the newspapers are often split into a left and right wing centred material which attracts the target audience who are left or right wing themselves.
  • Animation  - used back as far as the early 1900's another common form of media, that can take its place in film, tv and games. started out with simple cartoons like Mickey Mouse and Betty Boop but now involves different audience with adult cartoons such as family guy or even some Anime (japanese animation, aimed at both kids and adults) the first fully animated film was pixars Toy Story.
  • Film - the largest and most expensive of the media industry, and also the most profitable.  Filmmaking and viewing has changed over the decades as it was originally silent films that had the music covered by an orchestra in the theatre.  until the films eventually changed in "talkies".  films have evolved so much from then, becoming larger, more effects driven and became 3 and 4d to make the viewing experience more interactive.  the amount of money placed into budgeting films has drasatically increased with pirates of the carribean 3 at worlds end costing around 300 million dollars to make. and the profit they make is even more astounding as avatar pulled just short of 3 billion dollars.
  • Television - television is one of the most common and easily accessible for all people, today there is a tv in near every home, giving everyone access to the news, updates and fiction to keep them entertained. however tv is still in the reality era with the channel being ruled by wannabe stars placing themselves on singing and talent shows.  some are now even just follwed around by a camera and is passed off as entertainment to the masses.
  • Web 2.0 - the biggest, cheapest, fastest and easiest way to gain information in society today, it is hard not to find a person with out access to the internet on there phone or smart device. which is very impressive as only about 10/15 years ago you would need a big bulking machine that would take forever to load a single image and now you can load and piece of information, stream a film, listen to music and talk to friends all in the palm of your hand.
  • Music - the music industry has always been big, starting off at concerts and live perfomances at bars and events, it was then broadcast over the radio along with the news and programs.  then placed on a purchasable format, in gramaphones and LPs.  the music industry really broke into popular culture and the youth scene in the late 50's and early 60's with the baby boom, more teenagers having more money to spend spent it on music and clothes to make them like the artists that they listened to.  it is still the same today, the only exception being that much of the music is featured and bought online now.
  • Radio - radio was around long before the televison used in the army and in pedestrian life, it was the quickest way to deliver news to the public and could be broadcast out to a large audience as anyone could listen and tune into it.radio used to be used more than the TV at one point it was cheaper and not everybody could afford a tv.  but now the radio is mainly used only in car journeys in the morning. more people turn on the tv or the computer instead of the radio now.  so radio stations have used the internet as a way of broadcasting to their audience through their computers.
  • Video Games - video games have only really been around for the past 30 years or so, even though in that short space of time they have advanced massively, starting with basic 2d games like pacman, pong they have changed into 3d games highly based on visuals and effects that can rival many tv and film animations now. even branching out into online gaming so that you can play video games with anyone in the world anywhere.
  • Facilities - media facilities have branched out and expaned majorly over the years. these facilities are often movie companies or even multi media production companies that take on work and produce media for there clients or employers. 

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